When designing a new website for camps, there are many factors that must be considered before even going into the programming stages. Failure to plan ahead for the future will most likely make your new website dated before it even goes live. Before even considering the look and feel of your new web design, ask yourself these questions:
1. Do I want the site to be mobile ready?
2. How often do I plan on adding new blogs?
3. How often do I plan on adding new pictures?
4. Do I want to be able to make changes to the site myself?
5. How easy will it be to add new Social Media links to my new site?
6. What do my camper families want to see on the website?
7. What will set my camp's website apart from the competition?
In order to accommodate parents that are on the go, making sure that your website has a mobile version is very important. To decide if this is the right direction for your camp, take a look at your website with your smartphone, and see how it looks. Next, take a look at your stats in the cpanel and see how many people are trying to view your current site on a mobile device. If 20+ people are looking at your site on a mobile device every month, and it is impossible to read the content without zooming in and out, then you should consider a new design that works on smartphones and tablets.
A stale website that has not been updated on a regular basis will not only look outdated, but it will be ignored by Google and Yahoo. Fortunately, you no longer need to be an HTML programming expert to properly administer your website. With better programming and templates available for Joomla, Wordpress, and other open source programs, website design has become a lot more cost effective and user-friendly. With these programs, adding blogs, content, pictures, links, and social media feeds is as easy as copy, point, click, and paste.
Talk with your families, and find out what features they would like to see on your website to make life easier for them. Find out what they like and dislike about your current site, and how they think it could be improved. Get creative with ways to keep in touch, provide information, and promote your brand. We are always here to brainstorm and offer our two cents.
For amazing website design for camps that won't break the budget, visit http://www.campmarketingpros.com or call 914.788.1555.